Online storage may break out in the recession

Adversity creates opportunity.  Will the Cloud be able to exploit it?

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Adversity changes things.  My dad often told me “When the going gets tough, the tough get going.”  In Technology, things are constantly changing already. But adversity can accelerate change or even incite a disruptive seachange to a new business model. 

IDC thinks this is happening now with online storage.

Businesses that have been reluctant to put their precious data in the Cloud are now being economically compelled to do so.  They’ll hold their breath and jump…and likely find that their fears were largely unfounded. 

Those of you in the Cloud business: get ready!  You’re going to get a chance to break out with a broader set of Pragmatists and even Late Adopters that wouldn’t normally knock on your door.

With this crowd, you’ll only get one chance to make a first impression.

2008-11-18T09:05:18+00:00

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